Timeline Watch

Enicar Sherpa Guide World time

North Vietnamese launch the Tet Offensive, a turning point in the Vietnam War

1968 Enicar Sherpa Guide World time 148.35.01 Mark III

Created in 1931, the Sherpa family, probably the most well known Enicar range featuring a multitude of different models including the dive, divette, mini-dive, Sherpa-graph and more. In 1951 the Sherpa Jet-graph released.

A strange combination of the chronograph. Along with GMT through a rotating twenty-four hour bezel. Among a movable plastic marker to keep track of timing long events.

In 1956 Enicar enlisted as the official watch of the Swiss attempt to climb to the top of Mount Everest with expedition leader Ernst Reiss giving great praise to his Enicar watch which gave the then relatively small company a huge boost in public awareness. Soon Enicar were gaining popularity and even scored Sterling Moss as a spokesperson for their “Ultrasonic Sherpa”.

Right now, Vintage Enicar watches, hot and recognized for both the quality and resilience of their designs. They intended to build these timepieces as tool watches and people such as competitive race drivers originally used it.

Enicar was one of the first Brands to focus their marketing on Divers, Racing and Pilot watches. After that, In 1960 the racing pilot Stirling Moss promotes an Enicar watches.

Jim Clark also wears the Sherpa Graph and the first edition of the Sherpa Graph links to his name, in what has since become a collectors favorite.In 1963 Jim Clark gave his chief engineer Dick Scammell. A Sherpa Graph in appreciation for his help in winning the F1 World Championship.

What separates Enicar from other brands lost to time is that they were incredibly popular in Asia, specifically China and Russia, due to their relative low cost and high quality compared to domestic made timepieces of the time.

Unfortunately the end of Enicar came much like that of Universal Geneve. Enicar did manage to put up a good fight during the quartz crisis. As they were already at a lower and more competitive price point, however they were by no means immune. Enicar were in fact among the first watch brands to make use of the Beta 21 movement that the Swiss hoped to combat the influx of cheap Japanese quartz however it was a losing battle.

In 1987 Enicar filed for bankruptcy and piece by piece the Enicar name dismantled. The remaining watch cases sold to the owner of ChronoSwiss.

The brand name put up for auction and bought by a Hong Kong investment company.